Categories for Customers

5 things wrong with Net Promoter Score (NPS)

December 12, 2018

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Even if you don’t know Net Promoter Score by name you’ll almost certainly recognise the question, ‘How likely are you to recommend our business

What is the Customer Happiness Score ® and why should you be measuring it?

December 4, 2018

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The Customer Happiness Score ® is a new way to measure and manage customer happiness as a means to drive business growth. It’s a

What is The One Question and why you need to ask it?

November 20, 2018

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All businesses exist to serve their customers. Those that forget or fail to put the customer’s needs first don’t survive. That’s why understanding the

NPS vs CHS: Which is right for my business?

November 6, 2018

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Net Promoter Score ® (NPS) has long been touted as ‘The Ultimate Question’ since it was created in 2003. The Fortune 500’s favourite big cheese,

26 Reasons why customer experience is vital to business success

May 3, 2018

Building a successful business is no longer just about having a quality product and a competitive price. Times have changed. Customers have set down

62 Customer experience statistics every business needs to know

February 7, 2018

In today’s global marketplace, it’s easy for companies to get lost in the crowd. Businesses can no longer differentiate themselves on product or price

26 Reasons Why Customer Experience Is Vital To Business Success

January 23, 2018

Building a successful business is no longer just about having a quality product and a competitive price. Times have changed. Customers have set down

Customer Satisfaction Versus Customer Happiness – What Is The Difference?

January 22, 2018

Customer satisfaction – it’s a term that’s been bandied about the world of customer service for years. But what does it really mean? And

What Is NPS? (and why do so many businesses use it?)

December 8, 2017

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It’s been around since 2003, and frequently comes up whenever people talk about customer satisfaction and customer loyalty. But if you’ve never used it,

How to deal with customer complaints in 9 easy steps

November 17, 2017

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Unhappy customers are an inevitable part of every business, so it’s important to know how to deal with customer complaints effectively.   In fact,