Tag Archive: Business

7 Reasons you need a positive workplace culture and how to build one

December 19, 2018

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Your workplace culture reflects the personality of your business. Although it’s intangible it has a real effect on the health of your organisation. Your

How emotional segmentation can boost your marketing ROI

December 13, 2018

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Feelings exist to drive behaviours. This is why emotional marketing is so effective at capturing consumer attention. Story-telling evokes strong emotions that draw people

Recognising winning workplace culture

December 12, 2018

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Workplace culture is part of a business’ identity and it has a huge influence on the employees who operate within it. This influence can

5 things wrong with Net Promoter Score (NPS)

December 12, 2018

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Even if you don’t know Net Promoter Score by name you’ll almost certainly recognise the question, ‘How likely are you to recommend our business

How to ensure you’re making informed business decisions

December 11, 2018

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When your livelihood rides on making the right decisions it’s essential to know all the facts. All too often people run their businesses blind.

5 steps to an effective feedback strategy

December 11, 2018

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When pondering business growth ideas, customer feedback rarely crops up. And yet, having a cohesive customer feedback strategy can give you all the insight

Why quick and easy surveys provide your business with the feedback it needs

December 11, 2018

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Quick and easy surveys are an integral part of an effective feedback strategy. Why? Because your customers don’t have the time or inclination to

The real cost of staff churn to your business

December 4, 2018

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In the past, employees were steadfastly loyal for a lifetime. It was smooth sailing right out of school to retirement, but for better or

How to unite your team for better business results

December 3, 2018

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You know you’ve got something special when you’re part of a good team. You’re infinitely more productive, you enjoy coming to work and you

NPS vs CHS: Which is right for my business?

November 6, 2018

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Net Promoter Score ® (NPS) has long been touted as ‘The Ultimate Question’ since it was created in 2003. The Fortune 500’s favourite big cheese,